From the beginning, google consistently improving its search engine algorithm for better and accurate search results.
Now google recently announced that there will be changes in search results to reduce offensive and inaccurate results.
Whenever a user searches google, the algorithm provides maximum accurate results depend upon the query.
But according to google engineering team, there are 0.25% offensive and inaccurate search results are shown.
To reduce it, google changing its algorithm instead of simply demoting individual websites.
Along with that, google also introduces some features which are for better search.
Let’s see them in detail.
Search engine algorithm:
There will be 3 major improvements with the impact of its change.
- Search ranking
- Autocomplete feedback
- Featured snippets feedback
In march 2017, Google updated its search quality guidelines to improve the search quality results.
With a team of people for feedback, google evaluated its inaccurate search results.
That also leads to
lower quality web pages,
misleading information and
unexpected offensive results.
With the effect of these changes, google will improve search results on auto complete and featured snippets too.
2. Autocomplete feedback:
when you search on google, Google autocomplete shows you the instant answers for your queries.
with the advent of auto complete feedback, now you can report the inappropriate content which is the unwanted appearance to your query.
Need a clear picture, here it is
This new feedback is categorized with the label and you can report the inappropriate predictions.
so you can easily report.
3.Featured snippets feedback:
This one could be more useful for students and women who are in rush to search for answers.
Featured snippets provide an accurate answer by precisely choosing a source from a website for your query.
It also has a suggestion and comments box to get your report on the query.
Here is the image of featured snippets feature
Image source: Google